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Hirepool uses VideoTaxi for it new ‘how-to’ videos

Ever tried reversing a trailer? It’s trickier than you think.

When Hirepool recognised the challenge many customers were facing, it decided to make a series of videos to help them use hire trailers safely.

It all started when staff found that customers who’d been given training on site, had forgotten some of the information by the time they got home. But if they had a YouTube video to reference, they could remind themselves of the techniques and advice.

So VideoTaxi and the Hirepool team set about carefully crafting a series of ‘how-to’ videos that have set the benchmark for quality communication in the equipment-rental industry.

“Video is a critical tool in helping our customers and keeping them safe,” says Alana Corbett, Digital Content Manager at Hirepool. “VideoTaxi has been awesome to work with and has bent over backwards to accommodate our need for detail and precision.

“The final result has really impressed our team and we’re excited to be rolling out instructional videos for our other equipment.”
VideoTaxi offers subscription based video content in the wider Auckland region. We provide creative, affordable, engaging and fun videos for TV commercials, educational content, tutorials, social media content, YouTube advertising and internal training videos for businesses.

We also provide services to Wellington, Christchurch, Bay of Plenty and Dunedin.

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